*********************************
There is now a CONTENT FREEZE for Mercury while we switch to a new platform. It began on Friday, March 10 at 6pm and will end on Wednesday, March 15 at noon. No new content can be created during this time, but all material in the system as of the beginning of the freeze will be migrated to the new platform, including users and groups. Functionally the new site is identical to the old one. webteam@gatech.edu
*********************************
Atlanta, GA | Posted: May 5, 2022
Professor Laurie Garrow is co-director of the Center for Urban and Regional Air Mobility at Georgia Tech. She is an expert in aviation, travel behavior, and data analytics. Laurie offers insight into travel demand, airline operations, and tips for consumer travel planning. She was featured in a CNN Travel article, published on April 27, 2022, taking a look at the surprising reasons Atlanta's airport is the world's busiest.
An excerpt:
Having Delta Air Lines' world headquarters in Atlanta is a benefit, too.
"I do view the innovations of Delta as a local carrier in the area throughout the years to have propelled or maintained Atlanta as the No. 1 airport," Garrow said.
"Delta in 1955 was the carrier that created the hub and spoke network. So they were the innovators of that concept — using the spokes to bring all those passengers into a hub, allowing them to transfer" on to other destinations.
Growth helped, too. Through mergers, Delta Air Lines could expand internationally.
"They have a lot of joint venture relationships with international carriers that help them build up an international network and again bring passengers into Atlanta as the gateway for other travel into the U.S., or vice versa. Take the people from multiple locations in the U.S., filter them through Atlanta to then go internationally."