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There is now a CONTENT FREEZE for Mercury while we switch to a new platform. It began on Friday, March 10 at 6pm and will end on Wednesday, March 15 at noon. No new content can be created during this time, but all material in the system as of the beginning of the freeze will be migrated to the new platform, including users and groups. Functionally the new site is identical to the old one. webteam@gatech.edu
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Sarah Mojarad California Institute of Technology
A New Frontier for Communicating Science: Social Media
Technological advances have, and will in the future, enable opportunities for individual scientists to communicate in new and more effective ways. Scientist must take advantage of these technologies and communicate! To encourage young scientists to communicate their work, I created a new course at Caltech called “Social Media for Scientists.” I will describe this course, where students from multiple scientific disciplines are exposed to important issues involving social media. Through a deeper understanding of social media concepts, students are able to vastly improve their ability to communicate scientific discoveries and research. Students appreciate that social media communications have speeds and connectivities like no other communication methods in history. These new channels must be used properly to positively engage scientific communities and the public in order to convey the wonderment of nature and science. At the conclusion of the course, it was found that enthusiasm for communicating science with social media was high for both undergraduate and graduate students that are pursuing scientific and engineering careers. I will end my presentation by outlining what I found to be successful approaches to teaching “Social Media for Scientists.”
Twitter.com: #caltech107 for a review of the course as presented in the spring of 2016