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There is now a CONTENT FREEZE for Mercury while we switch to a new platform. It began on Friday, March 10 at 6pm and will end on Wednesday, March 15 at noon. No new content can be created during this time, but all material in the system as of the beginning of the freeze will be migrated to the new platform, including users and groups. Functionally the new site is identical to the old one. webteam@gatech.edu
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Today's business environment is complex, dynamic, and uncertain. Companies are continuously exposed to a myriad of challenges, including innovation, technological disruptions, global competition, and shifting economic, social, and regulatory conditions. To ensure survival and growth, decision makers must lead their enterprise with an effective data-driven strategy.
With the remarkable growth in digital business data, there are enormous opportunities to use visual analytics - the fusion of interactive data visualization with analytical models -- to explore data and support complex product design and development decisions. However, developing visual analytic solutions decisions is not trivial. It requires careful curation of heterogeneous (aka "wide") data, a deep systemic understanding of the decision context and the decision maker(s), and effective implementation of appropriate analytic approaches, visual representations and interaction techniques.
Blending methods and techniques from information visualization, data mining, systems engineering, and management science, we design, build, and evaluate interactive visual "macroscopes" for strategic decision-making support. In this talk, I will present the foundational theories and practices of visual analytics through rich illustrative examples ranging from the micro (product design) to the macro level (business ecosystems), discuss the opportunities and challenges of how to navigate from data to insight, and conclude with suggestions for future research and practice.
Profile
Rahul C. Basole is the Director of the Tannenbaum Institute and an Associate Professor in the School of Interactive Computing at the Georgia Institute of Technology. He is also a member of the GVU Center, a Visiting Scholar at Stanford University and a Fellow of the Batten Institute at the Darden School of Business.
His research and teaching focuses on computational enterprise science, information visualiza-tion, and strategic decision support to understand and manage technology and innovation in complex enterprise systems. He has published extensively in leading computing, engineering, and management journals and conferences, and his work has been recognized by the media, including the New York Times, Fortune Magazine, and CNBC. Dr. Basole is the Editor-in-Chief of the Journal of Enterprise Transformation and an editorial board member of INFORMS Service Science.
Prof. Basole holds a B.S. from Virginia Tech, o M.S. from the University of Michigan, Ann Arbor, and a Ph.D. from Georgia Tech, all in industrial and systems engineering.
