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Atlanta, GA | Posted: June 1, 2013
Kelly B. Smith, Marketing & Communication
Summary Sentence:
IPST hosts workshop to develop forest bioproducts industry
Full Summary:
No summary paragraph submitted.
Workshop attendees
John Mahaffie, Leading Futurists, presents global trends
Sten Nilsson, Forest Sector Insights, presents industry trends.
Gopal Goyal, (left) International Paper, and Miles Drake, Weyerhaeuser
Ron Brown, Agenda 2020 Technology Alliance
Faculty panel: from left, Ken Stewart, host; Andrei Fedorov, Mechanical Engineering; Bernard Kippelen, Electrical and Computer Engineering; Chip White, Industrial & Systems Engineering
Ted Wegner (left), USDA Forest Services, Forest Products Lab; Mark Watkins, MWV; Norman Marsolan, IPST
Jennifer Jarratt, Leading FuturistsThe Institute of Paper Science and Technology (IPST) hosted a workshop at Georgia Tech to develop potential forest bioproducts industry scenarios for 2035 that consider constrained resources, changed production processes, new mill concepts, and a greatly expanded world population with different markets and market expectations. The scenarios will influence the upcoming research program at IPST, and serve as the starting point for the Institute’s April Executive Conference. About 25 company, government and affiliate representatives met to consider possible economic, cultural, and social drivers that could significantly impact industry opportunities 20 years into the future.
Scenarios developed at the workshop, entitled “A 20-Year Outlook for the Forest Bioproducts Industry: Implications, Challenges, Opportunities,” were imagined for the purpose of identifying key cross-cutting areas of research that could prepare the industry for a changing world. The annual IPST conference April 18-19 will consider the implications for the industry and the resulting priorities for further exploration and research.
“Possible multiple product streams from mill sites, different concepts about mills in the future, and the future of raw materials were among the important factors discussed,” said one participant. “The industry must prepare for a future with very different assumptions about the cultural environment.”
At the workshop, Sten Nilsson, CEO of Forest Sector Insights, from Sweden, delved into the need for forest industry transformation, the obstacles impeding it, and the opportunities in accomplishing it. Agenda 2020 Technology Alliance President Ron Brown presented a review of dozens of existing forest products industry and business forecasts published by governments, business organizations, and NGOs. Ted Wegner, assistant director of the USDA Forest Service, Forest Products Lab, also presented an assessment of the future of forests and rangelands prepared under the 2010 Resource Planning Act. A Georgia Tech faculty panel introduced participants to technology-enabled opportunities ahead in several key fields.
“This workshop was an invigorating endeavor that we believe may provide meaningful insight for our members who are looking for long-term asset utility,” said IPST director Norman Marsolan. “While no one can specifically predict markets in 2035, the workshop provided indicators of critical topics for research under many economic or business forecasts. At IPST and Georgia Tech, we are focusing our extensive capabilities to address these questions, which will be discussed at the April conference.”
