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There is now a CONTENT FREEZE for Mercury while we switch to a new platform. It began on Friday, March 10 at 6pm and will end on Wednesday, March 15 at noon. No new content can be created during this time, but all material in the system as of the beginning of the freeze will be migrated to the new platform, including users and groups. Functionally the new site is identical to the old one. webteam@gatech.edu
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Atlanta, GA | Posted: June 3, 2013
As summer quickly approaches and most of us are busy preparing for FASET and/or planning for the upcoming fall semester, it is an ideal time to put Tech's visual identity guidelines to work. Over the next couple of months, we have quite a unique opportunity to present our programs in a cohesive and branded manner to more than 5,500 new students and family members. That equates to a lot of fresh, impressionable eyes on our programs - let's make the most of it!
As a reminder, all departments are required to adhere to the visual identity standards that were released in fall 2011. Click here to download a PDF of the official reference guide. And while most of us received training, it is easy to forget the basics if you don't use them everyday.
Here a some helpful tips to remember as you move forward with your collateral plans:
Branding is not always a black and white situation, and we realize that sometimes there are exceptions to the rules. However, any deviation from the official visual guidelines must be approved in writing prior to implementation. If you have a situation that needs special consideration and/or need help understanding how to put these guidelines to work for your department, please contact Rachael Pocklington.